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Tutor 1

Daza Ávila, José Armando


The following monograph has as its main objective internationalization strategies for the company ENCUERO S.A.S, belonging to the Leather and Manufactures Footwear sector that is located in the Restrepo neighborhood of Bogotá. In this investigation, a diagnosis was made where the real situation of the company was identified and their capacities to carry out an export were highlighted. According to the above, proposals and strategies for the incursion in international markets be developed, where models and adequate theories will be taken into account with analysis of different variables and different perspectives that will support the present investigation

Palabras clave

Exportaciones, Estrategias para el desarrollo, Industria del cuero curtido, Comercio de exportación

Tipo de documento

Trabajo de grado - Pregrado

Licencia Creative Commons

Creative Commons Attribution-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-No Derivative Works 4.0 License.

Fecha de elaboración


Programa académico

Finanzas y Comercio Internacional


Facultad de Ciencias Económicas y Sociales


Universidad de La Salle. Facultad de Ciencias Económicas y Sociales. Finanzas y Comercio Internacional