Diseño de un plan de marketing para Solex Soluciones Expertas Colombia S.A.S
Fecha
2016
Autores
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Editor
Universidad de La Salle. Facultad de Economía, Empresa y Desarrollo Sostenible - FEEDS. Administración de Empresas
Descripción
Asset Management for its significant economic impact on companies, has faced in recent times many changes in its processes, from the typical approach to repair equipment only when they cease to function or damaged in order to extend their lives, until the current concept focused on reliability. This work has had to adjust to increasingly stringent international regulations on the matter (ISO 55000, 55001, 55002) and strict corporate governance practices in a world of globalized markets, exacerbated by rising competition, rapid technological changes, significant demands for the quality of products and services, incessant anxiety for reducing costs, improving profitability, customer satisfaction, for safety, for the protection of the environment.
Palabras clave
Solex, Administración, Planificación empresarial, Competitividad, Análisis financiero