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Garzón Vanegas, Alba Lucy


Thisis a business plan document, developed as a supportforthe Social Projectiondegreemodality, theresultsobtainedwiththeelaboration of thefeasibilitystudiesforthecreation of a companyforthedevelopment of Ecotourismactivities, located in Themunicipality of Anolaima - Cundinamarca. Thepresentprojectwasdeveloped in jointworkwiththeinhabitants of themunicipality and with a specialaccompaniment of Father Ángel Alfaro, established as leader of thecommunity. According to thisperspective, thedevelopment of thestudieswasdirected to thepresentation of a relevant and qualitybusiness plan thatallowed to determine theviability and applicability of theecotourismcompany, specifically in theadministrative, legal, market, technical, , Economic and financial

Palabras clave

Comercio turístico, Estudios de factibilidad, Evaluación de proyectos, Gestión financiera, Microempresas, Administración, Nuevas empresas, Planificación empresarial, Proyectos de desarrollo rural, Turismo ecológico

Tipo de documento

Trabajo de grado - Pregrado

Licencia Creative Commons

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Fecha de elaboración


Programa académico

Administración de Empresas


Facultad de Ciencias Administrativas y Contables


Universidad de La Salle. Facultad de Ciencias Administrativas y Contables. Administración de Empresas