Title

Cognition and behavior in the fallacy of base rates

DOI

https://doi.org/10.18601/01245996.v19n36.12

Document Type

Article

Publication Date

1-1-2017

Publication Title

Revista de Economia Institucional

Abstract

Behavioral economics has applied psychology concepts related to cognitive analysis, which gives little importance to environmental effects. In contrast, the analysis of behavior gives a central role to the environment, and therefore employs concepts such as reinforcement schedules and stimuli control. In this document presents the cognitive-behavioral discussion about choice behavior. In addition, we compare their methods through two experiments dealing with the base-rate fallacy. In the experiments, the characteristics of the stimuli (verbal and non-verbal) are varied and contrasted. The paper concludes that this fallacy occurs on a smaller scale when there are less irrelevant stimuli.

Volume

19

Issue

36

First Page

313

Last Page

332

ISSN

01245996

Identifier

SCOPUS_ID:85020078027

Documento original

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