Title

Simulations in business education: A case study of cesim™ global challenge

DOI

https://doi.org/10.4018/978-1-7998-5345-9.ch040

Document Type

Article

Publication Date

1-8-2021

Publication Title

Research Anthology on Business and Technical Education in the Information Era

Abstract

This chapter examines the experimental use of Cesim™ Global Challenge, a computer-based business simulation, in an undergraduate international business program in Bogota, Colombia. The authors analyzed the data from the simulation through the application of a nonparametric statistical analysis, in addition to the application of an ex-post survey instrument, in order to assess the relevance of using simulations in the acquisition of managerial skills among undergraduate students. Key findings include the observation of positive effects of computer simulations in learning environments, as they occur in the literature. The authors accepted the hypothesis that stated that more time spent in the simulation leads to better results in the default winning criteria. Finally, the survey instrument confirmed that the use of the simulation helped the students develop managerial soft skills.

First Page

731

Last Page

754

ISBN

9781799853466,9781799853459

Identifier

85128059408 (Scopus)

Documento original

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